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Companies are hiding their climate progress. A new report explains why
Photo by Rombo on Unsplash

Companies are hiding their climate progress. A new report explains why

In a twist, the greenest companies are talking about their climate efforts the least.
greenhushing climate pledges
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Greenhushing, explained: Companies are going quiet on their climate pledges

The word is a play on “greenwashing,” a well-established marketing tactic in which companies overstate their environmental credentials. In a way, one has led to the other.

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